Mapped: The Countries Most Addicted To Screen Time

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The most impactful development of this millennium (so far) has undoubtedly been the widespread adoption and explosion of the internet, particularly through smartphones. Many individuals now spend their days glued to these miniature computers with screens larger than their palms, using them to navigate the world, conduct work tasks, order food, connect with loved ones, and manage finances.

But which country ranks the highest in screen addiction? And is it primarily due to endless scrolling through TikTok?

I used data from DataReportal.com to create maps of the most digitally connected and screen-dependent nations.

Key Findings

• In terms of desktop and mobile usage, South Africa leads the pack, with internet users spending an average of nearly 10 hours per day online. Following closely behind are Brazil, the Philippines, Argentina, and Colombia, all averaging more than nine hours a day.
• South Africa also takes the top spot for internet usage via computers, with users spending almost 4.5 hours per day online. Russia, Brazil, Argentina, and Colombia are not far behind, hovering around the four-hour mark.
• When it comes to mobile usage, the Philippines takes the lead, with users spending over 5.5 hours per day online. Brazil, Thailand, South Africa, and Indonesia closely follow suit.

Countries that spend the most (and least) time on their screens (Desktop + Mobile)

Earning the distinction of the world’s most dedicated internet users, South Africa stands out with an impressive daily average of 9 hours and 38 minutes spent online. Surprisingly, this commitment stems from just 72.3% of the population embracing internet usage, indicating a deep-seated attachment among those who have adopted it in South Africa.

Closely trailing behind is Brazil, claiming the second spot on our list with an average daily internet usage of 9 hours and 32 minutes. Despite not being renowned for its lightning-fast internet speed, Brazil’s residents enthusiastically capitalize on its benefits, showcasing a resilient tech spirit.

Rounding out our top three is the Philippines, where individuals devote a combined total of 9 hours and 14 minutes to online activities each day. The absence of internet censorship in this country, alongside an elevated cost of living, likely contributes to Filipino residents spending extensive hours immersed in online pursuits.

The world map below shows the average amount of time (in hours and minutes) that internet users aged 16 to 64 spend using the internet each day on any device.

Countries that spend the most (and least) time on their computers

When it comes to time spent in front of computer screens, South Africa takes the lead, averaging 4 hours and 25 minutes daily. Russia follows closely in second place, with Brazil, Argentina, and Colombia rounding out the list.

Here is the map displaying the average amount of time (in hours and minutes) that internet users spend online each day, using laptops, desktops, or tablets.

Countries that spend the most (and least) time on their mobiles

In mobile internet usage, the Philippines leads the pack, devoting a significant 5 hours and 31 minutes per day. Brazil and Thailand closely trail behind, underscoring the crucial role that mobile devices play in these nations.

The map of the world below shows the average amount of time per day that users aged 16 to 64 spend using the internet on mobile phones.

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