The Geography of Beer
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According to a Gallup survey, about 63 percent of American adults drink alcohol. Approximately 42 percent of U.S. drinkers favor beer, 34 percent prefer wine, and only 19 percent like liquor the most.
The U.S. was placed 15th globally in per capita consumption, while total consumption was 2nd just to China. The U.S. is producing approximately 200 million barrels (31.8 billion liters) of beer every year and consuming roughly 28 U.S. gallons (110 liters) of beer per capita yearly. Beer in the U.S. is produced by more than 7 thousand breweries, ranging from industry giants to brewpubs.
The atlas of the maps below describe Americans’ preferences for this beverage.
Table of Contents
Geography of Beer Tweets
The maps below are based on the scientific work of Matthew Zook and Ate Poorthuis, “Offline Brews and Online Views: Exploring the Geography of Beer Tweets.” In their work, scientists have explored variations in the geographic distribution and frequency of the daily commentary made by Twitter users about beer.
Tweets about beer vs. tweets about wine

Tweets about the most popular light beers

Tweets about 14 other high-selling beers

Tweets about beer vs. tweets about church

Map of Google searches
Number of Google maps listings for bars vs. listings for grocery stores
